Waitz

Waitz

 

 

Click for PDF

 

 

 

“The SBDC consulting team has become our trusted ‘go to’ resource for just about everything from strategic guidance to Go To Market strategy to funding advice. To top it off, they’ve made powerful connections to their vast networks that has brought us new customers and important industry connections. We wouldn’t be where we are today without them.”

– Nic Halverson, Waitz Founder/CEO

Client Impact:

Areas of Assistance:

  • Capital Infusion: $250,000
    Equity/Angel Investment

  • Negotiation Strategy/Analysis

  • Sales Increase: $37,000

  • Strategic Planning

 

  • Jobs Created: 1.5

  • Connections/Introductions

Summary:

Launched in 2017 by recent engineering graduates of the University of California-San Diego, Waitz has developed cutting-edge “people counter” technology that utilizes Bluetooth and WiFi signal scanning to measure real-time and predicted foot traffic activity in campus environments such as college and corporate campuses.

Description of Business:

Led by founders Nic Halvorson and Max Topolsky, this dynamic young company has contracted within the University of California system to generate and deliver occupancy data with multiple applications of keen interest to any large campus including space management, emergency response, asset tracking and energy efficiency (www.ucsdwaitz.com).

Use of Capital Infusion Funds:

The company utilized its equity financing to hire new employees, relocate its offices, and fund further development of its technology.

Location:

San Diego, CA 92116

La Vista Memorial Park

La Vista Memorial Park

 

 

Click for PDF

 

 

 

Client Impact:

Areas of Assistance:

  • Capital Infusion: $2.3M

  • Obtained Financing

  • Strategic Planning

  • Financial Modeling & Analysis

Summary:

To understand its origin is to understand the origins of San Diego County itself. More than a century ago, the early settlers of Rancho De La Nacion (now known as National City) chose 30 acres on a peaceful hillside with a sweeping view from Otay to Point Loma as a place to bury loved ones. Today, many of San Diego’s pioneering families have scattered memorials amid wild flowers in the oldest part of the cemetery. The graves mark the history not only of National City, but of San Diego County as well.

Description of Business:

In operation since 1868, La Vista Memorial Park is one of the oldest businesses in Southern California (www.LaVistaMemorialPark.com).

Use of Capital Infusion Funds:

The company utilized its financing for land purchase, new construction, remodeling, and new equipment.

Location:

National City, CA 91950

Exodus Sober Living Home

Exodus Sober Living Home

 

 

Click for PDF

 

 

 

“The SBDC provided me with a number of resources including getting our financing, structuring the business, and guidance with our monthly business finances”

– James Brown, President

Client Impact:

Areas of Assistance:

  • Capital Infusion: $530,000

  • Obtained Financing

  • Owner Investment: $113,000

  • Financial Modeling

  • New Business Start

  • Business Plan

  • Jobs Created: 1

Description of Business:

Exodus Sober Living Home provides a safe alcohol and drug-free environment for men seeking recovery (https://www.facebook.com/ExodusSoberLivingHome/).

Their goal is to help develop the necessary life skills to become productive, self-sufficient members of society.

Use of Capital Infusion Funds:

The financing was utilized for remodeling costs of the property and working capital.

Location:

Lemon Grove, CA 91941

California Asphalt, Paving & Grading

California Asphalt, Paving & Grading

 

 

Click for PDF

 

 

Client Impact:

Areas of Assistance:

  • Capital Infusion: $107,000

  • Obtained Financing

  • Jobs Created: 5

  • Financial Projections

  • Business Plan

  • Strategic Planning

Summary:

Owner Christopher Vasquez prides himself on his company’s integrity, professionalism, and attention to detail that he believes is the key to their success.

Description of Business:

Spanning three generations, California Asphalt, Paving & Grading has worked on large projects for numerous municipalities throughout San Diego County.

Use of Capital Infusion Funds:

The financing was utilized to purchase new equipment that will allow the company to handle larger-scale projects.

Location:

Chula Vista, CA 91910

Cookies Con Amore

Cookies con Amore

 

Click for PDF

 

 

Client Impact:

Areas of Assistance:

  • Capital Infusion: $660,000

  • Obtained Financing

  • Owner Investment: $1.1M

  • Strategic Planning

  • Jobs Created: 10

  • Financial Modeling & Analysis

  • Credit Establishment

Summary:

Owners Fernanda and husband Angelo Capraro were childhood friends from the village of Sant Elia in the south of Italy. Aside from their hometown, they had something else in common: both had grandmothers who baked incredibly tasty cookies using recipes handed down for generations. Fernanda, the lead baker, and Angelo took their love for cookies to California and ultimately launched what has become one of the fastest growing independent cookie manufacturers in the United States. Though the company has grown exponentially over the years, all orders are still baked with meticulous care in small batches at the company’s 33,000 square foot bakery in San Marcos, CA.

Description of Business:

Since its inception in 2005, Cookies con Amore and its gourmet Italian treats have grown from a small startup into a significant $4M company that does business with Whole Foods, Sprouts and major grocery retailers throughout the U.S. (www.cookiesconamore.com).

Use of Capital Infusion Funds:

The company utilized an SBA-backed loan to finance its relocation to a 33,000 square foot production facility.

Location:

San Marcos, CA 92078

Correy Baker Heating and Air

Correy Baker Heating and Air

 

 

Click for PDF

 

 

 

“My SBDC advisor was extremely helpful in making the entire lending process smooth and seamless from start to finish. We finally have the capital we need to continue our growth.”

– Correy Baker, President

Client Impact:

Areas of Assistance:

  • Capital Infusion: $250,000

  • Obtained Financing

  • Financial Modeling

  • Business Plan

Description of Business:

Correy Baker Heating and Air is an HVAC contractor that has been providing residential and commercial service throughout the Inland Empire since 2010 (www.correybakerheatingandair.com).

Use of Capital Infusion Funds:

The financing was utilized for working capital and funding to expand the company’s operations.

Location:

Murietta, CA 92562

El Borrego

 

 

Click for PDF

 

 

 

Client Impact:

Areas of Assistance:

  • Capital Infusion: $161,000

  • Obtained Financing

  • Owner Investment: $105,000

  • Business Plan

  • Jobs Created: 1.5

  • Lease Negotiation

  • New Business Start

  • Financial Projections

  • Permits & Licenses

When owners Rodnia Navarro and her mother Rosario Sotelo opened El Borrego, it was with one purpose in mind: to bring the traditional cuisine of Southern Mexico to San Diego.

Success did not come instantly – on the first day of business they sold four tacos. But word got out quickly, and soon they were selling 600 pounds of their specialty, barbacoa, every weekend with lines out the door.

Description of Business:

Featuring distinctive dishes made from decades-old family recipes, El Borrego has become a fixture in the heart of El Cajon Boulevard since its opening (www.facebook.com/elborregosd/).

Use of Capital Infusion Funds:

The financing was utilized for construction costs, new employees and working capital.

Location:

San Diego, CA 92105

The Homebrewer

 

 

Click for PDF

 

 

Client Impact:

Areas of Assistance:

  • Capital Infusion: $288,000

  • Obtained Financing

  • Owner Investment: $110,000

  • Business Plan

  • Financial Projections

The Homebrewer team are excellent brewers themselves. Thornton launched a fully licensed brewery and tasting room to make and sell the company’s own beer under the name The Home Brewing Co., which operates inside the The Homebrewer.

In addition to homebrew supplies, they also offer a full slate of popular classes that help local homebrewers get hands-on experience with the myriad of brewing types, techniques and ingredients.

Description of Business:

Founded in 2012 by owner George Thornton, The Homebrewer is one of San Diego’s best-loved brewing supply stores for the beer lover who wants to make their own beer (www.facebook.com/thehomebrewersd/).

Use of Capital Infusion Funds:

The financing was utilized for construction costs, new employees and working capital.

Location:

San Diego, CA 92104